Established in 1973 in Bahrain, Babyshop is a concept store specializing in fashion clothing, baby basics, toys, nursery furniture and much more for new born babies, toddlers and children up to 16 years of age.

Babyshop is part of the Landmark Group, one of the largest retail companies in the region.

With a network of over 200 stores across 14 countries, and 44 stores in the UAE, Babyshop has the largest presence in its category in the MENA region.

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Babyshop carries a large range of toy and play accessories throughout the year, consisting of infant toys, pre-school toys, soft toys, fashion dolls, and accessories, die-cast figures, educational toys, video games and many more.

This category offers the finest range of baby cots in wood finish or elegant whites, along with sleeping accessories to keep the little ones warm and safe. The range of nursery furniture included snug mattresses, cozy comforters, tiny pillows and bolsters which protects little ones from rolling. The department also includes changing tables, secure crips, cribs, cupboards, strollers, buggy etc.

Babyshop’s basic category has a range of essential products that make life safe and fun for both baby and the parent. The basic range has a bright and colorful range of accessories, including comfortable collection, coordinated bedding, and indispensable range of feeding accessories along with mittens, bottles, caps, gift sets and maternity accessories.

Committed to raising awareness on child safety since 2005, Babyshop has been continually engaged in activities that support the cause. In 2012, the brand initiated a survey conducted by AC Nielsen that provided remarkable insights into parental concerns on child safety. Interestingly, it also revealed a conspicuous lack of awareness about the need or importance of child safety seats in cars for children below the age of 12.

Babyshop’s Fashion clothing collection is spread across its in-house brands Juniors and Giggles, as well as its licensed brands such as Hello Kitty, Barbie, Lee Cooper and Maui & Sons. To lend an extra sizzle to each season’s look, add in some interesting character merchandise from Disney and other popular brands at Babyshop. Available in a variety of colours and designs, the collection is ideal for newborns up to 16-year-olds.

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